Member-only story
Twitter had another chaotic weekend
Other stuff in this edition: Google cracks down on employees using AI, Meta’s ‘Threads’ app shows up in Google Play store, TikTok kills off its BeReal clone, and more.
Want to be a better creator?
Stop chasing shiny objects.
The creator economy is seductive. You get the ability to run your own ship and indulge that tingly thrill of new ideas. And if you’re good, you get the juicy pleasure of seeing it all come together.
But here’s what creators don’t talk about:
How.
How they got to where they are. How they designed a brand that people stop to click on. How they tell stories and choose the equipment and know the tools to produce it with.
These are the hard parts — the technology overwhelm, the feeling of being lost in possibilities, and that endless page refresh to see if the thing you posted moved the needle at all.
Guess what? There’s no one straight path to getting it right.
Chasing shiny objects like algorithms or get-rich-quick schemes won’t get you there.